Everything we know about the ‘iPhone X’ coming September 12 (AAPL)

business news

Apple will launch at least three new iPhones on September 12 at its new campus in Cupertino, California.

There has been much speculation about these upcoming iPhones. All signs point to Apple announcing the iPhone 8 and 8 Plus alongside a completely redesigned and more expensive iPhone X.

The pressure is on Apple, too. It’s the 10th anniversary of the first iPhone, launched in 2007, and the company is expected to unveil some big updates to mark the occasion.

Wall Street analysts hope that the new iPhone X, which could cost over $1,000, will drive a “supercycle” of sales and propel Apple to become the first trillion-dollar publicly traded company.

Apple rarely comments on upcoming products, but some uncovered software code related to the forthcoming iPhones suggests that many of the rumors are accurate.

Business Insider will cover everything Apple launches on Tuesday live, but in the meantime, here’s what we’re expecting from the new iPhones:

SEE ALSO: ‘Severe supply shortages’: The iPhone 8 sounds like it will be hard to find

Apple is expected to launch three new iPhones: one that’s redesigned, and two spec updates (dubbed the iPhone 8 and 8 Plus) to replace the current iPhone 7 and 7 Plus. While analysts have suggested names for the redesigned iPhone like “iPhone Pro,” code for the phone uncovered Saturday revealed that its name will be “iPhone X.” The rest of this story will focus entirely on the iPhone X.

The completely new iPhone X is the model that has received the most attention in the months leading up to September 12’s announcement. It’s expected to have an edge-to-edge, curved screen with much smaller bezels than the current iPhone 7. The screen uses a newer kind of display technology called OLED that promises to use less power and provide darker blacks.

Apple seemingly confirmed the iPhone X redesign with significantly smaller bezels in this image included in firmware that was mistakenly released earlier this year. The codename for the device? D22.

Source: Guilherme Rambo

See the rest of the story at Business Insider

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