EXCLUSIVE DATA: iPhone users want the Apple Card — here’s why its appeal could propel Apple Pay (AAPL, MA, GS)

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A large segment of iPhone users find the newly unveiled Apple Card attractive, according to an informal survey of Business Insider readers from Business Insider Intelligence. Business Insider Intelligence

For context, the card is Apple’s first proprietary card product and comes in partnership with Goldman Sachs and Mastercard. Apple Card is a fee-free, predominantly digital product housed in Apple’s Wallet app and offers tiered rewards, a robust set of personal finance features, and a physical companion card.

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